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Friends call me Z. My mom calls me Zebbie. Telemarketers call me ... Debbie.

If you’re looking for a seasoned pro when it comes to conceptual thinking, design, content development, digital strategy, UX/IA, UI, and a myriad of other skills,  just call me (or email, or text, or Linkedin, the “call” thing was mostly just for wordplay).

And please, keep scrolling to learn more!

 

Contact Me

About Me

Gonna talk about myself here. I’ll keep it tight.

As a Creative Director with a passion for Digital, the intersection where Design and Development meet is where I excel. I can dig into the brand, establish the look and voice, lead the team, and work hands-on with developers to make any project come to life. 

Over the years, I’ve expanded my skills and worked with top-tier brands. In the role of Creative Director and Tech Lead for the last ten years, I’ve managed teams of designers, writers, developers, and UX/IA specialists. 

I am a creative at heart both professionally and personally – a produced playwright, teacher, and improvisor. If you know Atlanta, you’ve probably heard of Dad’s Garage, an improv-centric theatre. As an ensemble member since 2000, I have written and performed in hundreds of shows. I truly believe this unique skillset translates into amazing results for my clients. The “YES AND” philosophy makes for great concepts and I have my 10,000 hours and then some … thank you Malcolm Gladwell.

Now, to the work.

 

Recent Work

WeBsite Redesign

The Marcus Autism Center

The Marcus Center is committed to Autism research and clinical care that benefits patients and their families. Working on a project that impacts so many lives is truly meaningful for me. As the lead Creative on this SiteCore redesign, I look forward to a continued to partnership with Children’s Healthcare of Atlanta.

Website Design & Strategy

Farm Rich Snacks

Sometimes you just need a quick snack to refuel you and the kids. Farm Rich focuses on real life snacks for real families. This website functions as a content-hub for brand recipes, brand campaigns, and social initiatives. As the Digital Creative Director for this project, I also provided Content Strategy, UX, and Development oversight. And the mozzarella sticks are pretty good, too.

Website Design & Brand Strategy

SeaPak Seafood

For the average cook, seafood can be scary, but SeaPak has your back. Delicious food, easy recipes, and sustainable products … that’s what SeaPak and SeaPak.com are all about. Serving as Digital Creative Director on this site, I also played key roles on the Brand Strategy, CRM, and Social teams that helped our users “Chillax”.

Brand, Website, CRM, Social

Nature’s Own Bread

Bread, it’s like the best thing since … well you get it. Nature’s Own has been a staple in the bread aisle for over 40 years. This completely updated and mobile-first site represents a new era for the brand. It highlights the perfectly crafted, non-GMO bread that the whole family can feel good about, and provides tips and recipes that will keep everyone happy. My role on this project was all-inclusive: the pitch team that won it, leading the design and dev teams, developing Social and CRM campaigns … you name it.

Additional Client Experience

Additional work provided upon request. Just let me know what you are looking for and I’ve probably done it.

The Skills that actually pay the bills

Experience

  • Creative Director
  • Tech Lead
  • Content Strategy & Development
  • UX & UI
  • Video Production
  • Manager of Creative and Dev teams
  • Great in a pitch

Education

  • Bachelor of Science in Advertising from the University of Florida
  • Yes, I actually use my degree in Advertising
  • Yes, I work in Georgia … so I probably shouldn’t mention the UF thing
  • (Go Dawgs?)

The Obvious Stuff

  • Adobe Creative Cloud
  • Microsoft Office Suite
  • CMS: WordPress, Drupal, and AEM
  • Prototyping: Sketch, Invision, and Zeplin
  • Frameworks: Bootstrap, Semantic, and Foundation
  • CRM: MailChimp, Hubspot, Marketo, Salesforce, and Veeva
  • Mobile-first. Responsive always.
  • Zodiac = Scorpio

Ready to Start a Project?

I'm Available for Hire or Freelance Get In Touch